WESTFIELD UK/US

Lunar New Year

360° CAMPAIGN _ England & USA 2016

As an Art director I had to create a visual for the Chinese Lunar New year campaign for both; Westfield UK and US. 

The challenge was to match expectations of two clients.

From PLV for differents events, to bulkhead, web banners, printed ads and flyers. The artwork was adapted on multiple supports print/web and translated into different languages.

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